THE ODDLY WAY OF LOOKING AT THINGS

LIFE’S TOO
SHORT FOR
ORDINARY.

AN ODE TO THE
“WHY NOT?” PEOPLE.

The scenic-route takers. The kitchen dancers. The ones who bring something a little different to the table. This one’s for you.

An imaginary grapefruit swimming pool in a sunlit coral landscape

OUR KIND OF ESCAPE

TAKE THE
FRUITY ROUTE.

IMAGINATION ENCOURAGED.
Peach, grapefruit and yuzu stacked inside a playful chrome loopA LITTLE
OFF-CENTER.

THREE THINGS WE’RE INTO

01

FLAVOR
GOES FIRST.

Fruit with something to say. Bubbles that bring it to life. A can you reach for because it tastes like a good idea.

02

CURIOUS
IS A GOOD LOOK.

A new flavor. An unplanned afternoon. Sometimes the best things happen a little outside your usual.

03

LEAVE ROOM
FOR PLAY.

Not everything needs to be optimized. Some things can just be delicious, colorful and a little bit ridiculous.

FAIR QUESTIONS.

CURIOUS?
GOOD.

So, is ODDLY a real soda?+

ODDLY is a fictional brand created by SlateMark Studio to explore packaging, storytelling and playful digital experiences. The flavors and recipes are concepts.

What happens when I build a box?+

You can mix twelve imaginary cans and keep your mix in this browser session. It’s a working design demo; no order is placed or payment collected.

Who made all this weird?+

SlateMark Studio designed the brand, site and original 3D packaging. The surreal campaign artwork was created with AI. Read the artwork credits.

ENOUGH ABOUT US.

FIND YOUR
KIND OF ODD.

Meet the flavors

A little out of the ordinary.

Back to the SlateMark gallery
YOUR VERY GOOD DECISION

GOOD TASTE.

Remix your box

This box lives only in this browser session. No order is placed and nothing is charged.